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[GLOCAL CONNECT] Olympians K8 explore the "truth" of marketing and advertising with a marketing expert

22 February, 2024

Leveraging his extensive hands-on experience in marketing campaigns spanning diverse sectors including information technology, consumer goods, restaurants, fashion, and many more, Mr. Xuan Khoa elucidated several frequently misunderstood concepts. These included clarifications on marketing, advertising, and contemporary forms of marketing and advertising.

Taking advantage of the chance to directly interact with the speaker, students from Olympians K8 shared their product concepts and marketing strategies, aligning them with customer needs identified through research in the Economics and Law subject. As they listened to valuable insights from expert Xuan Khoa, the students took away numerous lessons and acquired practical experiences in formulating impactful promotional and marketing strategies for their collaborative projects. 

Certainly, the expertise shared by Mr. Xuan Khoa not only enhanced Olympians' comprehension of the Marketing and Advertising domain, contributing to the development of their 'Entrepreneurial Thinking' project, but also instilled motivation among students aspiring to pursue future careers in business and marketing.

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